For events that happen at a specific time. For example a play, or dance performance. If there are multiple shows, you can still duplicate your event to cover them all.
For events that run over a range of consecutive dates. IE Art show, museum show etc.
For music events. LiveVictoria.com contains more specific details, such as artist bios, musician rosters, and audio samples. Listing your event on LiveVictoria.com will automatically include it on this calendar. Your user account will work across both sites.